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Smart beta moves into mainstream for large investors

Press review Financial Times "(…) Lionel Martellini, a professor at France’s Edhec Business School, says smart beta is “no longer an exotic, niche strategy” and is now mainstream. According to a recent Edhec survey, nearly half of European institutional investors use factor investing and 28 per cent are considering doing so. Investors are “slowly but surely tapping the waters and getting used to the benefits and potential pitfalls of smart beta”, he says. Factor strategies have built up long track records across a range of market conditions, helping to ease previous investor concerns about the limited backtesting of portfolios.(...)” Copyright Financial Times https://www.ft.com/content/18497f00-c32b-11e8-84cd-9e601db069b8?kbc=undefined 2018